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Discover the emerging trends and technologies that will shape the future of digital marketing in this thorough and well-detailed article. From artificial intelligence and machine learning to interactive content and virtual and augmented reality, learn how businesses can adapt and stay ahead of the curve...
Learn how to develop a successful marketing strategy with the 7 Ps of Marketing Framework. This comprehensive guide gives you in-depth details allowing you to maximize your marketing potential....
Digital marketing has become an essential aspect of modern-day business, and Egypt is no exception. With a population of over 100 million people, Egypt provides a vast market for businesses to reach their target audience through digital marketing...
Misinformation and misconception about digital marketing is rampant in Egypt. In this post, we'll set the record straight and give you accurate information about digital marketing in Egypt...
In order to find the best digital marketing agency for your business, there are a few things you need to consider, and in this article, we will outline 7 things to look for in a digital marketing agency in Egypt....
If you are completely new to the world of direct marketing, then you are probably thinking that some pointers on mobile marketing might help you profoundly, so that you can begin your career in this field. Here are 8 tips to help you start with...
COVID-19 altered the landscape and transformed storefronts into easily deployed digital displays and targeted ads. More importantly, it reconstructed the consumer behavior who now spend significantly more time online. Irreversibly infusing digital marketing into the business plans of many small, medium, and large Egyptian companies....
Competitive strategy is the long-term plan of how a brand can develop an edge over competitors, attract consumers, and succeed in the digital landscape....
SWOT analysis stands for Strengths, Weaknesses, Opportunities, and Threats. It is used to visualize the brand and highlight the vital elements of its digital landscape. SWOT analysis contains needed data by marketeers in order to launch effective marketing campaigns....
The buyer's journey represents the different stages the consumer (buyer) goes through when looking for a way to satisfy his/her needs and wants. Depending on the product, service, niche, etc. it consists of 4 stages (awareness, research, decision, loyalty)...
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